Today we announced the expansion of the Nina & Pinta team with the addition of Partner Chris Crowley, effective immediately.

“We are truly excited to welcome Chris to our Nina & Pinta team,” said Jo-Anne Lloyd, Nina & Pinta Founding Partner. “His expertise in the corporate travel industry and visionary approach to today’s challenges will be a huge asset to our team, and we look forward to him making a significant impact with both current and future clients.”

Chris brings over 25 years of industry experience to Nina & Pinta, including senior management positions in the hotel, leisure and business travel sectors. Chris also has extensive public speaking and industry association experience. He has previously served as president of the Association of Corporate Travel Executives (ACTE), and currently serves on the Board of the Institute of Travel Management (ITM) serving a business travel community of over 3,000 members in the UK and Ireland.

Chris trained as a lawyer before joining 47 Park Street Hotel as a management trainee in 1991. He progressed through roles in sales & marketing and joined The Appointment Group (TAG) as a hotel contractor in 1996. Following a successful three years at TAG he progressed through senior corporate sales leadership roles at Grange, ACCOR, Radisson and Concorde before joining BCD Travel as UK Sales Director in 2005. Over 12 years at BCD he was promoted several times, eventually serving as Senior Vice President of Global Client Management & Commercial Services EMEA, before taking the role of Senior Vice President of Enterprise Solutions, EMEA with HRS Group, focusing on the commercial structure and alignment of the emerging EMEA region.

Chris has been serving as a non-Executive Director for Nina & Pinta Group since January 2018 and is delighted to take up his position as Partner in the business full time.

“I am looking forward to contributing to the growing reputation of Nina & Pinta globally and especially in EMEA,” said Chris. “The growth of the business over the last 4 years is testament to the strength and quality of our consultant expertise and ability to drive value for our customers.”

Chris will focus on developing and growing the business in EMEA. His consulting areas of practice will be focused in TMC & Hotel Sourcing, Strategy & Engagement, Sales Optimization and Market Alignment. In addition to his role with Nina & Pinta, Chris will also work closely with Nina & Pinta Group company Dots & Lines, the Atlanta based public relations and marketing organization. He will continue to develop this successful business into EMEA, including the expansion of the joint areas of expertise in industry thought leadership and events.

Nina & Pinta will be attending the GBTA Conference in Munich from 19-21 November. The Nina & Pinta team will be available for interviews and will be giving demonstrations of its Air Data Dashboard product released in August 2018.